Library Publications Riding (the) rocket to digitised microfinance

Riding (the) rocket to digitised microfinance

06 Sep 2018 505
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Each  month,  SAJIDA foundation, an NGO in Bangladesh receives  loan  repayments  from  almost  10,000  clients  across  five  of  their  branches  using mobile  money.  These  repayments  record  roughly  25,000  transactions  totalling  BDT  50  million  (around  USD 600,000).  But  how  has  this  service  really  affected  the  lives  of  customers? This  article  explores  the  customer experience (CX) around the introduction of mobile money repayments and what this means for SAJIDA’s business going forward.
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