Can “Behavioural Science” Bell Scheme Design Cat? Insights from Exploratory Research on the Public Distribution System in India
The blog highlights the complexities involved in Public Distribution System and why it is imperative for the government to conduct a detailed market and behavioural research before changing the existing system.
Over the counter transactions – Liberation or a trap? Part III
This blog looks at the not inconsiderable drawbacks of OTC-based operations concluding that value proposition for agents means that they are unlikely to promote wallet-based alternatives – perhaps important sales channel for these offerings.