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Tag: FSTA tool

Market Research for Microfinance: Beyond Product Development 

MicroSave’s Market Research for MicroFinance Tools have been widely used for product development and refinement. This note outlines five of the new uses to which the tools have been put.

Apr 4, 2005

Peter Mukwana

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Apr 4, 2005

Peter Mukwana

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SECTORS
  • Banking, financial services, insurance (BFSI)
  • Governments and regulators
  • Water, sanitation, and hygiene (WASH)
  • Agriculture
  • Social payments and refugees
  • Micro, small, and medium enterprise (MSME)
  • Education and skills
  • Digital and FinTech
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  • Government regulations and policy
  • Digital technology and channels
  • Products and channels
  • Policy and strategy
  • Organizational transformation
  • Marketing and communication
  • Design thinking and innovation
  • Data insights
  • Training

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  • Government and regulators
  • Banking institutions
  • Digital financial services providers
  • Banking institutions
  • MFIs, industry bodies, and others
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