Three's a lucky number! Biz objective, value prop & anchor product

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Three’s a lucky number! Biz objective, value prop & anchor product

by The Helix Institute of Digital Finance
Jun 25, 2015
1 min

What’s your business objective? What’s your value proposition? What’s your anchor product? David Ndome (Previously Head of Agent Banking KCB), Pauline Vaughan (Director of Operations, M-KOPA, Previously Head of M-PESA Kenya), Kimathi Githachuri (Former, Head of The Helix Institute of Digital Finance and Susie Lonie (Mobile Payments Consultant, previously worked on the initial M-PESA Kenya team) discuss why these key questions are so important before rolling out a product or service.

What’s your business objective? What’s your value proposition? What’s your anchor product? David Ndome (Previously Head of Agent Banking KCB), Pauline Vaughan (Director of Operations, M-KOPA, Previously Head of M-PESA Kenya), Kimathi Githachuri (Former, Head of The Helix Institute of Digital Finance and (Mobile Payments Consultant, previously worked on the initial M-PESA Kenya team) discuss why these key questions are so important before rolling out a product or service