Startup ecosystem assessment, Indonesia

• Jul 26, 2025
• 1 min

Indonesia’s digital economy is rapidly expanding, with a projected Gross Merchandise Value (GMV) of USD 210-360 billion by 2030. However, digital financial inclusion remains a challenge, especially beyond Tier-1 cities, where most fintech solutions are concentrated.

To address this, Opportunity International Australia (OIA) commissioned MSC to conduct a landscape assessment on the challenges fintechs face in expanding financial inclusion for low-income and vulnerable populations outside major urban centers.

MSC undertook the following exercises for our study:

• We assessed the fintech ecosystem by analyzing industry trends, growth sectors, and financial inclusion gaps.
• We identified barriers to inclusion by mapping the challenges startups face in serving low-income groups and people with disabilities.
• We evaluated the support ecosystem by engaging key stakeholders and assessing gaps in mentorship, funding, and incubator infrastructure.