Tag: Customer feedback
Channel Satisfaction Measurement and Mangement (CSM) in M-Banking
Nitin Garg, Specialist and mobile banking expert at MicroSave talks about a qualitative research tool called CSM developed by MicroSave. The tool is widely used in the m-banking researches conducted by MicroSave for ANMs. It proposes that the ANM should gather regular feedback from its customers and channel partners (retailers and distributors) on various aspects […]
Dec 12, 2012
