Frontier Markets: Building strong rural marketplaces
Frontier Markets, headquartered in Jaipur, Rajasthan, was founded in 2011 by Ajaita Shah as a last-mile distribution solution for green energy products. Since then, Frontier Markets has evolved from a high-touch to a high-tech digital platform that works with rural women influencers across multiple states in India, adding vital products based on market demand.
Aug 19, 2021
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