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Tag: Pricing
Youth-Inclusive Financial Services (YIFS): Lesson & Key Considerations (Part I)
This Note presents key lessons learned from this project, on youth-inclusive financial services using the “8Ps of marketing” as a framework.
Mar 14, 2012
Corrinne Ngurukie, Peter Mukwana, Angela Wambugu, Elizabeth Kariuki and Flavia Nakamatte
Mar 14, 2012
Corrinne Ngurukie, Peter Mukwana, Angela Wambugu, Elizabeth Kariuki and Flavia Nakamatte
Effective pricing models and customer willingness to pay
“In this video Graham A. N. Wright, Group managing Director, MicroSave, gives an overview of the success of mobile banking in Africa. He says that the cultural norm of charging for financial services by banks is one of the reasons why mobile money has taken off quickly in Africa.
Jul 19, 2011
Compartamos Achievements Outreach and Financial Sustainability Part 2
In this video series-2, Carlos Danel, Founder and Co-CEO of Compartamos Bank Mexico speaks about the link between the growth story and the issue of pricing or the interest rate policy. Talking about the interest rate policy, Carlos says that the policy has remained the same before and after the IPO. He adds that the […]
May 17, 2010
BRI Why It Became a leader
In this video Marguerite Robinson Independent Consultant discusses the success story of Bank Rakyat Indonesia (BRI) wherein savings products were developed for low-income families of Jakarta. Sharing her experiences of Indonesia, Marguerite tells us the initial problems they faced in Indonesia. She talks about the findings of the research conducted among low income group in […]
Jan 11, 2010