The Ebb and Flow of Customer-Centricity in Financial Inclusion Part 3 – What Happened and Where Are We Today?
The blog highlights MicroSave’s journey till now in propagating Customer-centric approach and how we are further building on it.
Feb 10, 2016
The Ebb and Flow of Customer-Centricity in Financial Inclusion Part 2 – Beyond the Basics
Understanding customer demand is not enough to deliver mass financial inclusion or even a successful product. Supply-side factors are equally vital.
Feb 10, 2016
The Ebb and Flow of Customer-Centricity in Financial Inclusion Part 1 – Why Being Customer-Centric is a Supply Side Strategy
In recent years Human Centred Design has become a new focus area in the financial inclusion world. The blog discusses supply side of the story in designing customer-centric products.
Feb 4, 2016
Mobile Banking: Why are We Evolving to Mobile Money Marketing?
In this video, Evelyn Stark, Senior Program Officer, Bill & Melinda Gates Foundation, talks about the importance of marketing in successful mobile-money deployments. Evelyn discusses the features of marketing of mobile money to consumers which includes awareness of services, agents, documents required etc
Jan 10, 2011
Get our updates straight in your inbox!