Tag: Client awareness

MSC has developed a series of conversational comic books for microfinance institutions to create awareness, influence precautionary behavior, and drive safety of the weak and the vulnerable during COVID-19. These comics have been customized for different geographies. You can access the country specific versions below.

This podcast tries to explain the importance of client awareness in the success of microinsurance. The success of a microinsurance product depends on the knowledge level of the client, their perception of insurance and the reputation of the insurance providers. Clients expect a product which has a low premium but good coverage and this is […]

This Briefing Notes examines the challenges of retailing to illiterate people, and some of the opportunities ahead.

This paper looks at how poor people use informal, semi-formal and formal sector savings systems and services to better manage their household income and expenditure flows.