SureClaim: Improving the healthcare and health insurance experience for LMI users
The InsurTech startup SureClaim works with individuals and organizations to simplify the experience of dealing with hospitalization expenses when needed, assist them with timely processing of insurance claims, and minimize their out-of-pocket spending. SureClaim’s objective is to extend its offerings to low- and moderate-income (LMI) customers in India and improve their experience around accessing suitable healthcare services and claiming health insurance. This blog explores the journey of this startup and the positive impact it hopes to create for this segment in India.
Navigating the new normal: Can behavioral sciences help?
This note focuses on the situation of COVID-19 in India and the government’s communication efforts during the pandemic. Based on MSC’s research with low- and middle-income households, it highlights how these efforts can be strengthened through the adoption of a Social Behavioral Change Communication (SBCC) campaign.