Closing the Gender Gap: Opportunities for the Women’s Mobile Financial Services Market in Bangladesh

This report aims to catalyse the financial inclusion of financially underserved Bangladeshi women through improved MFS adoption.

2. Product preferences of female MFS users in Bangladesh. This division identifies MFS product features that will appeal to women, and different segments of women users’ product preferences.

3. Market assessment for female agent acquisition. This division offers a roadmap to help MFS providers build and expand a network of female agents.

This report was originally published by the International Finance Corporation.

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Written by


Prabir Barooah


Samveet Sahoo

Senior Manager

Sunil Bhat

Associate Partner