Assistant General Manager – Marketing, IPPB
In his current capacity as Assistant General Manager (Marketing) with India Post Payments Bank (IPPB), Vishwanath handles 360 degree of the marketing function including Branding, Advertising, Marketing, Communications, Analytics, CSR & Public Relations.
“The dakiya has brought the bank to our doorstep”—the transformational journey from a postal worker to an IPPB banking correspondent
This blog captures personas of three postal workers and their journey from being mail deliverers to financial inclusion enablers. While desirers consider IPPB Business correspondent service as a great learning opportunity and a source of income, Aspirers drive self-actualization from their work as a financial inclusion enabler. The blog covers lessons for postal banks across the globe who wish to leverage their vast postal network to bridge the financial inclusion gap and improve financial equity.
Sep 17, 2022
Sep 17, 2022