Signature Projects

MSC undertook a multi-phase research and strategy development project on youth livelihoods in Digital Financial Services (YLDFS). The project explored opportunities to develop sustainable and scalable intervention models for a range of youth livelihoods. We have worked across the project lifecycle with various stakeholders to create target interventions. MSC worked with funders, industry experts and service providers. Our work on product development led to our partner Lynk insuring about 1,000 workers each day, and our work with Expresso to improve its incubation approach has been customized to deliver value to its 3.2 million subscribers. The project showcases MSC’s expertise in program design and implementation of innovative interventions as well as sectoral expertise in youth and training.
UNCDF engaged MSC to understand the effects of financial and non-financial services that financial service providers offer to youth under the Youth Start program. As part of the project, MSC also helped develop, pilot test, and roll out youth-focused financial products.
MSC collaborated with Equity Bank to increase the youth’s interest and access to savings products in Kenya. The project involved market research to understand the financial needs of clients and the development of financial products for the potential youth clientele.
This project was an endeavor to gauge the demand for financial products among youth in central Java. MSC sought to capture youth perception regarding existing financial products, compare their financial needs with current products of Plan International, and suggest suitable financial products for them.
Through its Market Insights for Innovation and Design (MI4ID) approach, MSC conducted market research to help YouthSave develop a suitable savings product prototype for low-income youth in urban and rural communities across Nepal.
MSC supported the initiative of Barefoot College to develop a new solar business vertical to enhance the adoption of its green energy products among rural customers in India. The project involved training and capacity-building of its fleet of Solar Sakhis—women champions of solar energy products.

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