MicroSave Consulting (MSC) is a boutique consulting firm that has, for 25 years, pushed the world towards meaningful financial, social, and economic inclusion. With over 300 staff of different nationalities and varied expertise, we are proud to be working in over 68 developing countries. We partner with participants in financial services, enterprise, agriculture and health ecosystems to achieve sustainable performance improvements and unlock enduring value. Our clients include governments, donors, private sector corporations, and local businesses. We can help you seize the digital opportunity, address the mass market, and future-proof your operations.
Job Description
If you are a sharp and focussed digital marketer that thrives on creativity and challenges, apply. If you are passionate about women empowerment and want to contribute then hurry! Discover More!
Essential Skills:
Digital marketing
Content creation
Video development
Social media marketing
Detailed Responsibilities:
Develop and implement comprehensive content marketing strategies across various channels (website, social media - LinkedIn, Facebook, Twitter, etc., email) to align with project objectives.
Effectively manage content calendars, deadlines, and distribution schedules to ensure a consistent and impactful content flow.
Generate high-quality, compelling content, including multimedia assets such as images, videos, and infographics.
Utilize events, workshops, and webinars for content creation and amplification of WEP work; conduct interviews with key attendees for video bytes and collateral creation for post-event dissemination.
Formulate communication strategies for WEP events, covering pre, post, and during the event phases.
Oversee and optimize various digital marketing channels, including social media, email marketing, pay-per-click advertising, and search engine optimization.
Monitor and analyse website and social media analytics to identify areas for improvement, providing monthly reports to stakeholders.
Keep updated on the latest digital marketing trends and technologies to inform content ideation and development.
Demonstrate proficiency in digital marketing tools, platforms, and promotion strategies, including SEO best practices, keyword research, and optimization.
Display the ability to thrive in a fast-paced environment, handling multiple tasks with minimal supervision.
Requirements
Qualifications:
Master's Degree in Business Management, Communication, English, or related fields.
Master's Degree in equivalent areas such as Business Management, Communication, or English.
Other Requirements:
Exceptional verbal and written communication skills with a strong focus on detail.
Proven capability to collaborate seamlessly with cross-functional teams.