Training on product development and implementation for financial institutions for Boulder Institute of Microfinance
MSC regularly delivers training courses on product development at Boulder Institute of Microfinance for CEOs, COOs, and senior management of financial institutions and central banks. In our training courses over the years, MSC has supported the development of 250+ products and channels that now find use among over 50 million people.
TagPag technology and its appropriateness for money
Tagattitude is a technology company specialized in phone-based electronic transactions. It offers banks, telecom operators, payment service providers, and others a micro-banking platform called TagPay. The TagPay mobile payment platform includes proximity and remote mobile money services such as retail payments, money transfers, e-commerce transactions, bill payment, salary disbursement, microfinance and savings. Yves Eonnet, CEO […]
Entering new markets with new products – Costs and benefits of following new product development process – based on a case study of MDF-Kamurj (Armenia)
The case presents a successful implementation of product and market diversification. The case draws from the experience of MDF-Kamurj – an Armenian microfinance institution which developed and launched a new credit product directed to rural microentrepreneurs involved in agriculture and livestock breeding. The case seeks to present how the process of market research and pilot testing helps in mitigating risks related to entering new areas with a new product (a product not meeting clients’ needs, inefficient procedures, resistance among staff towards innovation). Simultaneously it discusses the requirements of conducting market research and pilot testing (including financial and non-financial costs as well as the golden rules of the process).