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Tag: Anurodh Giri

Sakshi Chadha and Anurodh Giri

Interventions to Strengthen PMJDY Scheme

This focus note presents key policy and operational interventions that are needed to improve to...
Apr 13, 2016

Anurodh Giri, Sonal Agrawal and Jesila Ledesma

Developing a Tool to Assess Client Protection

This Note highlights the steps required to implement the ServQual tool, the rigorous process taken...
Jul 10, 2012

Anurodh Giri, Ritesh Dhawan and Sakib Mehraj

Marketing Lessons for the E/M-Banking Sector from India’s Corporate Giants

This Note portrays some of the successful rural marketing strategies of Indian corporate and attempts...
Oct 19, 2011

Stanley Thomas and Anurodh Giri

Product Marketing Strategies for E/M-Banking (4/5)

This Note focuses on explaining the importance of product marketing strategy for e/m-banking service providers.
Oct 12, 2011

Akhilesh Singh, Anurodh Giri, Priyank Mishra, Raunak Kapoor, Sachin Bansal and Sharad Bangari

Exploring dormancy in no frills savings accounts in Rajasthan

This MicroSave research aims to understand the reasons for widespread dormancy in No Frills Accounts...
Aug 26, 2011

Akhand Tiwari, Anurodh Giri and Priyank Mishra

Leveraging Unique Identification (UID) for Mobile Banking in India

This Note takes a closer look at how UID can make m-banking more accessible in...
May 30, 2011
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