Go-getters and receptive reticents—Merchants who have the instinct, but need support
This is the second blog in the series on “Digitizing merchant payments in India”. The first blog discusses the potential of merchant ecosystem in India and the need to design distinct solutions for different merchants. In this blog, we will discuss two merchant personas: a) The go-getters and b) The receptive reticents.
“Cookie-cutter” solutions for merchants will not work
This series of blogs highlight that providers cannot promote merchant payments through standard “cookie-cutter” solutions. What works for one category of merchants may not work for the other category. We need to look at merchants as distinct personas to decipher their characteristics and explore ways to change their behavior.
Reaching the Last Mile: Introducing Digital Payments for Refugees in Meheba, Zambia
UNHCR Zambia had been providing cash assistance to refugees in the Meheba Refugee settlement camp. MSC was engaged to design and test the digitization of cash payments under a project that designed and implemented the digitization of UNHCR’s cash-based interventions (CBI) in the camp. At the time of writing, UNHCR would be replicating lessons from […]
Given the government’s push towards a cashless economy by 2020, we may expect technology-driven and innovative solutions to emerge in Vietnam through active collaborations between fintechs and incumbent financial service providers.