How India is securing its G2P beneficiaries from COVID-19 – Lessons for other countries to create a G2P delivery platform
In the first blog from our new series on lessons from India for the world, we will look at the basic components of the digitized G2P ecosystem that enabled India to support beneficiaries even when the whole country was under lock down. We will follow this with detailed modules on each component.
Trust Busters! A dozen reasons why your potential customers do not trust your agents (particularly in rural areas)
Alarmingly, most users who sign up for digital financial services do not actually end up using them, largely due to a lack of trust in agents. This holds true even in the case of relatively “advanced” geographies. “Trust busters” examines the evidence and lists out 12 reasons behind this worrying trend of interest in agency banking that fails to convert into regular usage.
Go-getters and receptive reticents—Merchants who have the instinct, but need support
This is the second blog in the series on “Digitizing merchant payments in India”. The first blog discusses the potential of merchant ecosystem in India and the need to design distinct solutions for different merchants. In this blog, we will discuss two merchant personas: a) The go-getters and b) The receptive reticents.
“Cookie-cutter” solutions for merchants will not work
This series of blogs highlight that providers cannot promote merchant payments through standard “cookie-cutter” solutions. What works for one category of merchants may not work for the other category. We need to look at merchants as distinct personas to decipher their characteristics and explore ways to change their behavior.
Reaching the Last Mile: Introducing Digital Payments for Refugees in Meheba, Zambia
UNHCR Zambia had been providing cash assistance to refugees in the Meheba Refugee settlement camp. MSC was engaged to design and test the digitization of cash payments under a project that designed and implemented the digitization of UNHCR’s cash-based interventions (CBI) in the camp. At the time of writing, UNHCR would be replicating lessons from […]