In developing countries, such as India, Kenya, Bangladesh, and Indonesia, cash-in and cash-out (CICO) agents encounter sustainability challenges. These challenges arise from stiff competition, reduced commissions, and low margins from user-initiated digital financial service (DFS) transactions. MSC recommends several solutions to foster agent sustainability. These include evaluation of agent willingness, mobility, technical and soft skills, digital savviness, financial sustainability, ability to identify potential customers, and ecosystem support during the selection of use cases. The implementation of these use cases will help providers drive the financial sustainability of agents and, consequently, promote financial inclusion among low- and middle-income customers.

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