Tag: LMI customer segments in Vietnam

Saving after managing expenses remains a priority for low- and moderate-income (LMI) people in Vietnam who aspire to lead a better life, absorb income shocks, and strengthen financial resilience. However, formal savings remain a challenge, particularly in rural areas. MSC proposes a three-pronged approach to foster small savings for LMI people in Vietnam using technology, smart product design, and innovative distribution platforms. Read our blog to find out more.