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Tag: Market research
MicroSave adds value to its clients by…
For the past two decades, MSC has constantly pushed to add value to the markets we work in. We are determined to develop practical and implementable solutions that our clients can use to extend financial inclusion. Watch the video to hear what our employees have to say about how our work adds value to the markets we serve.
Mar 5, 2019
Deposit Assessment in India
MicroSave’s study on Deposit Assessment in India details the needs and preferences of micro-savings clients to support the development of client-responsive products and delivery processes.
Nov 2, 2018
Two perspectives on savings services
There are no magic formulas for designing appropriate savings products for poor people: it requires market research and careful, systematic product development. But the rewards for the Microfinance Institutions that undertake these exercises in terms of profits and client loyalty can be remarkable, and well worth the investment.
Jul 16, 2018
Financing Smallholder Farmers in the Digital Age: Lesson Across Africa
This brief provides an overview of the capacity, operational and product-related lessons learnt by MicroSave in supporting financial service providers in Africa.
Jul 12, 2018
An introduction to The Helix Institute of Digital Finance
This video gives a brief overview of our history and how taking part in our cutting edge courses can transform financial service professionals and their businesses.
Feb 15, 2018
MicroSave’s approach to product development
MicroSave has two decades of experience in Human-centred Design and developed over 200 financial products. Through this journey, we believe that understanding both demand side and supply side is critical.
May 30, 2017