Edward Obiko is a Manager in MSC's Digital Financial Services domain.
Edward Obiko is a Manager in MicroSave’s Digital Financial Services Domain. He is a professional with eight years’ experience in digital financial services, product innovations, and web and mobile solution integration. Edward has been extensively involved in conducting market research for digital financial services, institutional assessments to launch DFS, channel development, innovative product development using human-centered design, developing marketing and communications strategies, pilot test planning, reviewing IT platforms, developing business processes, media planning and creative communication strategies including social media optimisation. He also has hands-on experience in development, piloting, user experience iterations and evaluation of mobile banking and payment services for back end as well as front end systems.
Posts by Edward Obiko
WhatsApp with Agent Monitoring and Support?
While leveraging social media as a support tool could be a cheaper and more efficient way that takes advantage of technology to support agents, it does not work for agents who do not have smartphones.
Blankets and wine for financial inclusion – Beyond digital access
In this post, we highlight the need for digital financial service (DFS) providers to invest even more in adapting their products and services for this segment, even in the so-called mature digital economies.