Jayana is an Associate in MSC’s Digital Inclusive Development (DID) domain and works in the Gender Equality and Social Inclusion (GESI) practice.
Choice of Channel: Understanding how LMI women select a channel to conduct financial transactions
Individuals choose a channel for financial transactions based on several factors beyond just the economic cost involved. The DEBIT framework is a tool that identifies these factors and helps compute comparative scores for each channel. Comparing DEBIT scores helps us understand which channel someone chooses and why.
What does it take to nudge low- and moderate income(LMI) population segments to adopt DFS
DFS can help increase the use of financial services, catalyze women’s economic empowerment and promote the development of the overall economy. However, the adoption of DFS amongst the LMI, especially women has been limited. Considering the increasing need for digital payments, especially in the wake of restricted mobility that COVID 19 imposes, MSC attempted to understand what it takes to nudge low- and moderate-income (LMI) population segments to adopt DFS.