Tag: Design thinking

This blog will take a closer look at how development services are being delivered—and how this has changed over the last 20 years.

This is the story of how MicroSave created a visual identity for Market Insights for Innovation & Design (MI4ID)

This is the story of how we created a visual identity for Market Insights for Innovation & Design (MI4ID). A signature approach to product development and innovation, MI4ID is the culmination of MicroSave’s two-decade journey to understand the lives of the low-income segment. The MI4ID logo embraces MicroSave’s heritage while highlighting MI4ID’s vision and values. Through this story, […]

MicroSave presented its work on developing mobile wallet interfaces for oral customers at a Learning Event co-organised by CGAP, LeapFrog, Dvara Trust, and SPTF.

A focus on oral customer segments has a wide range of benefits, including the possibility of a reduction in the gender gap and adoption of financial services. He concluded by highlighted how MoWO (MicroSave’s mobile wallet interface) can lay the foundations for better digital interface designs for education, health, and livelihoods.

MicroSave has two decades of experience in Human-centred Design and developed over 200 financial products. Through this journey, we believe that understanding both demand side and supply side is critical.