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Tag: Equity Bank

Graham Wright, Leonard Mutesasira, David Cracknell and Rob Hudson

Strategic marketing for microfinance institutions

Outlines a framework comprising three primary strategies focusing on: Corporate Brand and Identity, Competitive environments;...
Mar 1, 2005

Graham Wright and James Mwangi

Equity Building Society – Market-led approach to microfinance

This study provides Equity Building Society’s role in providing financial services in the underserved, low-income...
Sep 1, 2004

Graham Wright, David Cracknell and Lisa Parrott

Customer Service – Why It Is Important for MFIs

The note analyses the reasons for excellent customer services as a prime mandate for market...
Jun 4, 2004

Graham Wright, David Cracknell, Leonard Mutesasira and Rob Hudson

Strategic Marketing for MicroFinance Institutions

This note analyses the role of strategic marketing in optimising communication systems of MFIs. The...
Jan 6, 2004

Gerhard Coetzee, Kamau Kabbucho and Andrew Njema

Taking banking services to the people: Equity’s Mobile Banking Unit

This paper explains the structure of each of the mobile banking units in Kenya and...
Nov 1, 2003
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MSC (MicroSave Consulting) is a global consulting firm that enables social, financial, and economic inclusion for everyone in the digital age. We have been at the center of the digital finance revolution since its early days.

Sectors
  • Banking, financial services, and insurance (BFSI)
  • Government and regulators
  • Water, sanitation, and hygiene (WASH)
  • Agriculture and food systems
  • Social payments and refugees
  • Micro, small, and medium enterprise (MSME)
  • Education and skills
  • Digital and FinTech
  • Gender equality and social inclusion (GESI)
  • Youth
  • Health and nutrition
  • Climate change and sustainability
Expertise
  • Government regulations and policy
  • Digital technology and channels
  • Products and channels
  • Policy and strategy
  • Organizational transformation
  • Marketing and communication
  • Design thinking and innovation
  • Data Insights
  • Training
  • Catalytic finance
  • Research, evaluation, and analytics
  • Responsible Financial Systems – Empowering trust, driving Inclusion
Clients and partners
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  • Digital financial services providers
  • Banking institutions
  • MFIs, industry bodies, and others
  • Partners

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