Tag: Lisa Parrott

Customer service – More than just smiles

What role does customer service play for any market-led financial institution? Here the author shows why excellent customer service must be a “prime directive” for any market-led financial institution.

Aug 28, 2014

Graham Wright and David Cracknell

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Lessons from MicroSave’s Action Research Programme (2006)

This note documents the progress made under the Action Research programme of MicroSave during 2006.

Jul 2, 2007

David Cracknell, Henry Sempangi, Peter Mukwana, Trevor Mugwang, Lisa Parrott and Graham Wright

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Do Microfinance Institutions Really Need to Worry About Their Brand?

This paper documents experiences of MicroSave’s Action Research Partners (ARPs) in strategically building a corporate brand to reach more clients, increase profitability and become more market-led.

Oct 1, 2006

Lisa Parrott

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Human Resource Management for Growing MFIs

This note provides examples of human resource issues to consider during growth phase of microfinance institutions.

May 22, 2006

David Cracknell, Lisa Parrott and Jennifer Helmuth

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Lessons from MicroSave’s Action Research Programme (2005)

This note documents the lessons learned in 2005 under the Action Research Programme of MicroSave. Focusing on strategy, the note discusses strategic alignment.

Apr 14, 2006

David Cracknell, Henry Sempangi, Peter Mukwana, Trevor Mugwang, Lisa Parrott and Graham Wright

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Employee Relationship Marketing

Employee Relationship Marketing (ERM) is the process of creating, maintaining and enhancing strong, value-laden relationships with staff. This note focuses on various facets of ERM.

Jan 21, 2005

Lisa Parrott and Marion Hudson

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