Contact us
Tag: LMI women in India
Choice of Channel: Understanding how LMI women select a channel to conduct financial transactions
Individuals choose a channel for financial transactions based on several factors beyond just the economic cost involved. The DEBIT framework is a tool that identifies these factors and helps compute comparative scores for each channel. Comparing DEBIT scores helps us understand which channel someone chooses and why.
Mar 16, 2022
Akhand Tiwari, Saloni Tandon, Lakshmi Thangallapally and Jayana Jain
