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Tag: Market research

Ignacio Mas

Naming sub-accounts to trigger intuition (and fun) around customer intentions

Along with MicroSave, Ignacio Mas shares his experiences and learnings from MetaMon project – that...
Jul 2, 2013

Ann Platt

Why is the chicken afraid to cross the road?

Mobile operators and banks are hesitant to take lead on digital financial services. This blog...
Jun 29, 2013

Graham Wright

Can India achieve financial inclusion without the mobile network operators?

In this blog, MicroSave discusses can India really achieve financial inclusion without involving the mobile...
Jun 27, 2013

Ann Platt

What if six billion people had smartphones?

What if six billion people had smartphones? Isn’t it an intriguing scenario? This blog envisages...
Jun 26, 2013

Premasis Mukherjee and Sunil Bhat

Microinsurance: Importance of Client Awareness

This podcast tries to explain the importance of client awareness in the success of microinsurance....
Jun 6, 2013
Video

Premasis Mukherjee

Microinsurance: Market Research

Microinsurance as a sector of diversity demands comprehensive market research on product features, risk perception,...
Jun 4, 2013
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