This strategic insights deck combines insights from MSC’s multiple national-level studies on CICO agents in...
Anant Tiwari and Akhand Tiwari
Airtel Payments Bank had tailored its Bharosa account to suit the small savings needs of...
Mimansa Khanna and Sombul Munshi
MSC and FIA Global developed and tested a toolbox of behavioral change communication tools to...
Akhand Tiwari, Mimansa Khanna and Sombul Munshi
Low- and moderate-income (LMI) Indians have limited customer awareness and behavioral biases, which affect how...
Disha Bhavnani and Surbhi Sood
This deck highlights the predominant cash-in and cash-out (CICO) agent models in India across an...