In this video, Equity Bank team shares the challenges faced while developing Biashara Imara –...
In this video, Mark Pickens, Microfinance Analyst, CGAP, describes the characteristics and features of Biashara...
David Cracknell and Hermann Messan
This paper examines pricing as a determinant of customer’s choices. It tries to assess why...
David Cracknell and Hermann Messan
This note discusses the pricing concerns from customers’ perspective and the difficulty in understanding the...
Trevor Mugwang and David Cracknell
This note draws on the experience of MicroSave’s Action Research Partners (ARPs), involved in providing...