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    insight A glimpse into the lives of women entrepreneurs in Bangladesh through MSC’s Financial Diaries research.
    insight MSC co-chairs the Climate Resilient Agriculture working group of the CIFAR Alliance, which focuses on building collaborative initiatives that harness and enable innovation to transform agri-food systems.
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Tag: Marketing and communication (Go-to Market Strategy)

Anik Muntasir Chowdhury and M.K.M. Wahid Uddin Robin

How can local bank branches in Bangladesh drive Bangla-QR’s adoption?

Rahim runs a busy tea stall in Singair Upazila, Bangladesh. Every day, he serves steaming...
Jun 27, 2025

Nikhita Jindal and Vineet Anand

Using a behavioral lens to develop training and marketing tools...

This blog explores how tailored training and marketing tools enable business correspondents (BC) to sell...
Sep 18, 2024

Krunal Thakkar, Nishant Kumar and Shivansh Gupta

Chhotastock: Democratizing investments for all

Chhotastock is an investment app. It enables young Gen G/Z to explore alternative investment opportunities...
Jul 13, 2023

Anant Tiwari and Akhand Tiwari

Are you designing a behavior change communication message to encourage...

Behavioral messaging can nudge difficult-to-penetrate segments. However, designing a clear, simple, and powerful ATL communication...
May 17, 2022

Anant Tiwari and Akhand Tiwari

“Yes I get it. Small deposits do make sense.”: Lessons...

Airtel Payments Bank had tailored its Bharosa account to suit the small savings needs of...
May 16, 2022
Video

MSC

How can the government improve the uptake of LPG refills...

This video presents strategic insights on efficacy of Pradhan Mantri Ujjwala Yojana, the experience of...
Oct 8, 2021
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MSC (MicroSave Consulting) is a global consulting firm that enables social, financial, and economic inclusion for everyone in the digital age.

What we do
  • Agriculture and food systems
  • Climate change and sustainability
  • Ethical AI and data solutions
  • Enterprise & livelihood
  • Evidence and impact measurement
  • Financial services
  • Digital financial services
  • Government advisory
  • GEDSI
  • Health and nutrition
  • Startup innovation and acceleration
  • Technology and DPI
Expertise
  • Capacity building
  • Channel development
  • Design thinking and innovation
  • Institutional development
  • Marketing and communication
  • Policy and regulation
  • Product development
  • Program management
  • Research
  • Responsible financial systems
  • Risk management
  • Strategy development
Clients and partners
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  • Partners

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