Tag: GSMA
Trust Busters! A dozen reasons why your potential customers do not trust your agents (particularly in rural areas)
Alarmingly, most users who sign up for digital financial services do not actually end up using them, largely due to a lack of trust in agents. This holds true even in the case of relatively “advanced” geographies. “Trust busters” examines the evidence and lists out 12 reasons behind this worrying trend of interest in agency banking that fails to convert into regular usage.
Feb 18, 2020
Bench marking customer to agent ratios
This blog shares some insight on how DFS providers can benchmark customers to agent ratios
Mar 29, 2017
Getting it right: Why counting mobile money agents accurately matters
A person cannot decide to use a financial service until it has been extended within their reach. This blog explores why the counting of mobile money agents accurately is a critical aspect of financial inclusion
Mar 6, 2017
Defining terms and options for measuring access to digital finance
This article summarizes recommendations from a newly released paper titled “Agents Count”, containing some initial suggestions for addressing the reasons why providers have not been able to accurately measure the number of active agent outlets in their territories.
Mar 3, 2017
Design Principles for Successful Payment Banks – Lessons from International Experience
This presentation highlights these three core design principles for successful Payment Banks and the lessons from international experience.
Dec 8, 2015
Mobile money – What lurks behind all the numbers?
What are the reasons behind quick uptake and regular use versus general indifference to sending and receiving money by phone? MicroSave shares first-hand experiences from the field.
Apr 17, 2014