Tag: Sonal Agarwal
Can money buy you happiness?
This report investigates how low income working age respondents think of old age and how they prepare for it. While many know that they can no longer rely on the extended family, few are able to prioritize old age provisioning.
May 22, 2013
Integration and interoperability of financial services – Good for the poor, great for banks and governments
There has been a growing debate on whether greater integration and interoperability of banking and other financial services provided through the ANMs/BCNMs is a prerequisite for greater acceptance and adoption of the BC model by the consumers. MicroSave conducted a comprehensive research study on the need for integration and interoperability of financial services for the […]
Jul 6, 2012
Puneet Chopra, Nitish Narain, Abhay Pareek, Nishant Kumar, Sharad Bangari, Sonal Agrawal, Akhilesh Singh and Ritika Srivastava
Role of Branding to Promote E/M-Banking Products & Services (3/5)
This Note discusses the first element of MicroSave’s Strategic Marketing Framework, i.e., “Corporate Brand Strategy” as applied to e/m-banking context.
Oct 5, 2011