Skip to content
  • Subscribe
  • FR
  • Light Dark
  • About us
  • What we do
    • Agriculture and food systems
    • Climate change and sustainability
    • Ethical AI and data solutions
    • Enterprise & Livelihood
    • Community & livelihoods
    • MSME development
    • Skilling and jobs
    • WASH
    • Youth
    • Agriculture and food systems
    • Climate change and sustainability
    • Ethical AI and data solutions
    Enterprise & Livelihood
    • Community & livelihoods
    • MSME development
    • Skilling and jobs
    • WASH
    • Youth
    • Evidence and impact measurement
    • Financial services
    • Banks
    • Central banks
    • Inclusive insurance
    • Microfinance
    • Digital financial services
    • Fintech
    • MFS
    • Payments
    • Evidence and impact measurement
    Financial services
    • Banks
    • Central banks
    • Inclusive insurance
    • Microfinance
    Digital financial services
    • Fintech
    • MFS
    • Payments
    • Government advisory
    • Smart governance
    • Social protection
    • GEDSI
    • Health and nutrition
    • Startup innovation and acceleration
    • Technology and DPI
    Government advisory
    • Smart governance
    • Social protection
    • GEDSI
    • Health and nutrition
    • Startup innovation and acceleration
    • Technology and DPI

    Featured Insights

    insight A glimpse into the lives of women entrepreneurs in Bangladesh through MSC’s Financial Diaries research.
    insight MSC co-chairs the Climate Resilient Agriculture working group of the CIFAR Alliance, which focuses on building collaborative initiatives that harness and enable innovation to transform agri-food systems.
  • Expertise

    Financial services

    • Capacity building
    • Channel development
    • Design thinking and innovations
    • Institutional development

    Financial services

    • Capacity building
    • Channel development
    • Design thinking and innovations
    • Institutional development

    Enterprise & Livelihood

    • Marketing and communication
    • Policy and regulation
    • Product development
    • Program management

    Enterprise & Livelihood

    • Marketing and communication
    • Policy and regulation
    • Product development
    • Program management

    Government

    • Research
    • Responsible financial systems
    • Risk management
    • Strategy development

    Government

    • Research
    • Responsible financial systems
    • Risk management
    • Strategy development

    Evaluation

    • Data science

    Featured Insights

    insight A glimpse into the lives of women entrepreneurs in Bangladesh through MSC’s Financial Diaries research.
    insight MSC co-chairs the Climate Resilient Agriculture working group of the CIFAR Alliance, which focuses on building collaborative initiatives that harness and enable innovation to transform agri-food systems.
  • Library
  • Client & Partners
  • Proposals
  • Careers at MSC
  • Contact us

Tag: Market research (qualitative)

Minakshi Ramji, Ritesh Dhawan and Sachin Bansal

Managing Channel Satisfaction in Agent Banking

This Note covers the major areas where an agent's input would be valuable to ANMs...
Nov 17, 2011

Sylvia Osinde, Leonard Mutesasira and Nthenya Mule

Potential for Leasing Products: Asset Financing for Micro – &...

This study explores the potential for the development of products specifically targeted towards asset finance...
Nov 1, 2011

Akhand Tiwari and Minakshi Ramji

Measuring Willingness to Pay

This Note presents the development and the implementation of an innovative qualitative research tool directed...
May 19, 2011

Krishna Thacker and Trevor Mugwang

Micro and Small Enterprises Lending for MFIs -Strategic Issues to...

This note highlights the importance of strategic issues that need to be on the top...
Jul 6, 2010

Cheryl Frankiewicz and Corrinne Ngurukie

Cost and Benefits of Market Research for Product Development

This note illustrates importance of market research in the entire product development process, which is...
Sep 3, 2008

Dorota Szubert, Gagik Vardanyan, Vardanyan and Margarita Lalayan

Entering new markets with new products – Costs and benefits...

The case presents a successful implementation of product and market diversification. The case draws from...
Jul 1, 2005
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
Subscribe to us now

Join our community and be the first to get exclusive updates of our work and more. Subscribe now and become part of our vibrant network!

Sign up now
Our brands
  • helix-new-logo-2
  • m4d
  • Final Logo Lab-01 1
msc-white-logo

MSC (MicroSave Consulting) is a global consulting firm that enables social, financial, and economic inclusion for everyone in the digital age.

What we do
  • Agriculture and food systems
  • Climate change and sustainability
  • Ethical AI and data solutions
  • Enterprise & livelihood
  • Evidence and impact measurement
  • Financial services
  • Digital financial services
  • Government advisory
  • GEDSI
  • Health and nutrition
  • Startup innovation and acceleration
  • Technology and DPI
Expertise
  • Capacity building
  • Channel development
  • Design thinking and innovation
  • Institutional development
  • Marketing and communication
  • Policy and regulation
  • Product development
  • Program management
  • Research
  • Responsible financial systems
  • Risk management
  • Strategy development
Clients and partners
  • Multilateral organizations and international NGOs
  • Government and regulators
  • Banking institutions
  • Digital financial services providers
  • Banking institutions
  • MFIs, industry bodies, and others
  • Partners

© 2026 MicroSave Consulting (MSC)

  • Terms of use
  • Privacy policy
  • Certifications
  • Code of business conduct
  • Quality assurance
This site uses cookies, by continuing your navigation, you agree with our Cookie Policy.