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Tag: Product marketing

Akhand Tiwari, Akhilesh Singh, Nishant Kumar and Nitish Narain

Alternative financial education approach to design effective financial education/capability programmes

MicroSave implemented an Alternative Financial Education programme (AFE) at one of the biggest MFIs in...
Jan 16, 2015

Abhishek Anand and Abhay Pareek

Rebuilding a Bank – Case Study of OK Bank

The briefing note is a case study of OK Bank, a thrift bank in the...
Mar 3, 2014
Video

Mukesh Sadana

Regulations, challenges and next steps in M-Banking in India

One of the chronic issues with most of the mobile banking implementations has been to...
Mar 7, 2013
Video

Krishna Kumar

Vodafone in India and its strategy to offer value proposition...

“Krishna Kumar, GM-Marketing at Vodafone Essar talks about the unique advantages that an MNO has...
Mar 4, 2013

Graham Wright, Angela Wambugu, Julie Zollmann and Daryl Collins

Financial Education – Time for a Rethink?

This Note makes the case that it’s time to re-think the process of financial education...
Nov 23, 2011

Ritesh Dhawan, Stanley Thomas and Swati Mehta

Top Marketing Challenges for E/M-Banking (2/5)

This Note attempts to summarise the key challenges that the e/m-banking service providers face while...
Oct 3, 2011
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MSC (MicroSave Consulting) is a global consulting firm that enables social, financial, and economic inclusion for everyone in the digital age.

What we do
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  • Ethical AI and data solutions
  • Enterprise & livelihood
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